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CODED Brand System

Shared foundation + 9 product themes.

CODED
01

Foundation

What every theme inherits from. Consistent across all CODED products.

Brand palette
Shared across all products
navy
#14243F
navy Deep
#00112F
blue
#004AA3
gray
#D2D2D2
black
#1A1A1A
white
#FFFFFF
Navy gradient
Foundation background for covers & dark slides
linear-gradient(180deg, #14243F 0%, #00112F 100%)
#14243F
#00112F
Logos & brand marks
Official SVGs only — never recreated
logo.svg (dark bg)
logo.svg (light bg)
bracket.svg
circles.svg
Typography
IBM Plex Sans for body & headings
The quick brown fox
Heading 18 · semibold
Body 16 · regular
Caption 14 · muted
mono 12 · 'IBM Plex Mono'
Scale
Font sizes & radii, exposed as CSS variables
Font sizes
xs0.75rem
sm0.875rem
base1rem
lg1.125rem
xl1.5rem
2xl2rem
3xl3rem
display5rem
Radius
sm4px
md8px
lg16px
full9999px
Brand rules
How the foundation gets applied
  • logoPlacementtop-left on title slides (fade-in 400ms)
  • footerHeight64px
  • footerLayoutsymbol bottom-left, page number bottom-right
  • iconAnimationfloat 3s ease-in-out infinite
02

Product Themes

Each product has a unique palette + ambient identity, built on the same foundation.

02a

Edit Theme Colors

Tweak the selected preset's palette. The layout library below re-renders as you type; hit Save to persist.

Editing ai-app-developer
Changes write to content/theme-presets/ai-app-developer/theme.json. Existing libraries keep their current theme until you re-apply this preset.
primary
secondary
accent
accentDark
background
surface
text
textMuted
border
onPrimary
03

Layout Library

All 21 slide types, rendered in AI App Developer. Click a preset above to swap the theme across every layout at once.

Titleai-app-developer
Foundation
Week 1
Foundations

Build real tech skills

Day 1

AI App Developer Bootcamp

CODEDAI App Developerpreview
Hero (brackets + marquee)ai-app-developer
AI App Developer

Build real tech skills

Ship weekly</>Learn by building</>Real projects</>From idea to prod</>Ship weekly</>Learn by building</>Real projects</>From idea to prod</>
CODEDAI App Developerpreview
Wow / heroai-app-developer
LIVE

From idea to prod in 5 days

Real shipping, real users, real feedback.

Day 1 · Session 01

CODEDAI App Developerpreview
Revealai-app-developer

Why this matters

Shipping is the skill we keep practicing. Everything else is preparation.

Foundation → Application → Ownership
Day 1 · The why
CODEDAI App Developerpreview
Questionai-app-developer

What would you build if you couldn't fail?

CODEDAI App Developerpreview
Comparisonai-app-developer

Two ways to start

Old way

Wait for the perfect plan

Stuck at the idea stage.

New way

Ship the ugly version Friday

Real users, real feedback, real progress.

Pick momentum.
CODEDAI App Developerpreview
Gridai-app-developer
🚀

Ship daily

🔧

Fix in prod

📈

Measure impact

🎯

Stay focused

🤝

Pair up

📚

Learn forever

CODEDAI App Developerpreview
Statai-app-developer

87%

of students ship in week one

across every cohort since 2023

CODEDAI App Developerpreview
Frameworkai-app-developer
FRAMEWORK

Three moves that unblock you

1

Name the failure in one sentence

2

Reproduce it with the smallest possible test

3

Ship the fix as a single commit

Every bug, every time.

CODEDAI App Developerpreview
Demoai-app-developer
💻

Live demo

Let's wire up an API in 60 seconds.

CODEDAI App Developerpreview
Stepsai-app-developer
EXERCISE 2

Your first API call

15 minutes · solo · check in when done

1

Install the SDK

pnpm add @anthropic-ai/sdk

2

Set your key

Add ANTHROPIC_API_KEY to your .env.

3

Ship a request

One function, three lines, real response.

Stuck? Drop a 🆘 in the channel.

CODEDAI App Developerpreview
Closingai-app-developer

Today you learned to

Ship the smallest version that works
Debug live without panicking
Trust the deploy pipeline

Bring questions tomorrow

CODEDAI App Developerpreview
Endai-app-developer
Week 1, Day 1
Session Complete

Build real tech skills

Up Next

Day 2 · The API layer

CODEDAI App Developerpreview
Journeyai-app-developer

Your five-week journey

Week 1

Foundations

Ship your first app

Week 2

APIs

Talk to other services

Week 3

AI

Wire up Claude end-to-end

Week 4

Polish

Make it feel real

Week 5

Launch

Ship to the world

CODEDAI App Developerpreview
Three approachesai-app-developer

Pick the right tool

🔨

Brute force

Ship fast, fix later

Good for prototypes

🎨

Careful craft

Design first, build second

Slow start

⚖️

Balanced

Ship + iterate in tight loops

Most of the time

CODEDAI App Developerpreview
Imageai-app-developer
Workspace photo

The tools change. The craft doesn't.

CODEDAI App Developerpreview
Image + textai-app-developer
Working in public

Build in public

Show your work. Share the messy version. Learn faster than the people hiding their drafts.

Day 1 · Principle 03

CODEDAI App Developerpreview
Quoteai-app-developer
The fastest way to learn is to ship something that barely works, then fix it in front of real users.

CODED teaching principle

CODEDAI App Developerpreview
Breakai-app-developer

Break time

Stretch, hydrate, come back ready.

10:00
CODEDAI App Developerpreview
Section dividerai-app-developer
02

The API layer

From local scripts to real services

CODEDAI App Developerpreview
QR codeai-app-developer

Scan to start

https://coded.app/start

Open the exercise on your laptop.

CODEDAI App Developerpreview
Custom HTMLai-app-developer
CODEDAI App Developerpreview
04

Slide Simulator

Pick a layout, inspect its variables and types, then edit the JSON to see the slide render live. Nothing saves — this is for testing only.

Variables
  • pillTopRight?string
  • headingstring (2 rows)
  • marqueeItems?string[]
Edits render live. Nothing is saved.
Live previewai-app-developer
AI App Developer

Build real tech skills

Ship weekly</>Learn by building</>Real projects</>From idea to prod</>Ship weekly</>Learn by building</>Real projects</>From idea to prod</>
brand: CODED
05

Shared Components

Logo placement, footer, page number, and icon animation — identical across every theme.

Logo placement
Top-left on title slides only. Fade-in 400ms.
drop content/theme-presets/ai-app-developer/logo.svg
fade-in 400ms
Footer strip
Symbol + product name left, page counter right.
[symbol]AI App Developer01 / 24
height: 32px
Icon float animation
Shared `float 3s ease-in-out infinite`
Primary button
Used for CTAs across all themes
Stat chip
Reusable metric pill
Week 1ShippedDraftWarning
Ambient decoration
Per-theme radial composition (SVG)
06

Official Sponsors

The canonical list rendered by the Sponsors slide layout. Edits here sync across every deck on the next load. Each sponsor supports default / white / black variants — the slide picks the right one for the surface.

Loading sponsor library…
07

Brand Elements Lab

Toggle dark/light mode and mix the brand graphics (edge notch, lines frame, bracket fade, dot grid, concentric circles, gradient wash) to see how they compose on a slide. Each element has a stable id — reference it to apply that element to a specific slide layout.

LOOK & FEEL

Canvas is 1920×1080 (the slide native size) rendered at ~35% scale. Every element is positioned in canvas coordinates, so what you see here is exactly how it will land on a real slide.

Brand Elements